Your trusted resource in navigating
the longevity economy
Mary Furlong & Associates (MFA) is a concierge consulting practice for entrepreneurs and investors in the longevity ecosystem. MFA provides market intelligence and promotes success and engagement by making the right connections and providing the knowledge you need to succeed in the longevity marketplace.
Latest Longevity News
- Read the May MFA Longevity Market Report here.
- The Centers for Medicare & Medicaid Services (CMS) announced funding cuts for non-medical in-home services like housekeeping and high-speed internet.
- The Peterson Center on Healthcare released a new report, Evolving Remote Monitoring: An Evidence-Based Approach to Coverage and Payment, evaluating the use of remote monitoring services, their clinical value, and their relation to Medicare spending.
- Innovation Senior Living is piloting a new aging-at-home program called Longevity Day Community, which combines adult day services with cognitive engagement and socialization.
- Proposed Medicaid funding cuts would harm older adults, people with disabilities, and children.
Upcoming Events
- The 2025 What’s Next Longevity Venture Summit is rapidly approaching. The conference will take place June 10-11 at the Claremont Hotel in Berkeley, California. Visit the conference website for program updates and to register.
- Save the date for USAging’s 50th annual conference! The conference attracts more than 1,400 Area Agencies on Aging; tribal aging programs and other federal, state and local leaders in aging; home and community-based services; and caregiving from across the nation.
- Mark your calendar! The 2025 What’s Next Longevity Innovation Summit will take place at the National Press Club in Washington, DC, December 16-17.
What’s Next: Longevity Deal Talk Podcast – NEW EPISODE NOW AVAILABLE HERE
What’s Next
Living Longer Better Smarter
Join Mary Furlong, Fred Fishkin and guests to explore the intersection of longevity, technology and aging.
Hear or view the latest What’s Next Living Longer, Better, Smarter podcast
“GreatCall has worked with Mary and her team for the past several years and continues to do so as the boomer space expands. Her expertise and network have enabled us to effectively navigate the players in the aging space and build relationships and strategic partnerships. The Boomer Summits are “must attend” events.”
“Mary Furlong has had a profound impact on Link•age. Mary’s “What’s Next” and “Boomer Venture” meetings have been invaluable in helping shape our company’s strategy and focus. We truly look forward to expanding our relationship with Mary and her organization. I would highly recommend that anyone interested in working with Boomers seek to develop a relationship with MFA!”
Mission
Founded in 2003 and based in the San Francisco bay area, Mary Furlong & Associates (MFA) is an event producer and consulting firm with expertise in the longevity marketplace. We serve our private clients, corporations, investors, nonprofits and entrepreneurs by providing critical information and connecting them with the right partners to help them thrive in the longevity market. We have an online store, a market-leading newsletter that reaches influencers, and we produce conferences and podcasts focused on the space.
MFA produces two market-leading conferences each year – The What’s Next Longevity Venture Summit in June and the What’s Next Longevity Innovation Summit in December.
Our Values
Vision: MFA has a deep understanding of the global longevity market, born from more than two decades of experience.
Integrity: MFA strives to work with socially conscious companies and entrepreneurs seeking to serve the real needs of mature consumers with quality products and services.
Relationships: The MFA team brings more than 50 years of combined experience in building relationships with age beat reporters, analysts, bloggers, and other key online and offline influencers.
Get in touch!
Expand Your Company’s Reach to the Longevity Market.
Email Address
furlong@aol.com
Email Address
info@maryfurlong.com
Email Address
info@maryfurlong.com
Call Us
415.529.8551
Visit Us
3527 Mt. Diablo Boulevard, #128
Lafayette, CA 94549